Top 10 Pharma Company
Case Study
Top 10 Pharma Company
The Brand
A Top 10 Pharma Company owned the majority of market share for non-surgical fat reduction. However, other devices were launching and drawing attention.
The Problem
The company did not want to lose any of its market share to its competitors and was concerned customers and consumers would want the “new” device.
The Solution
nContext dove into all of the brand’s competitors, analyzing everything from marketing tactics to reviews, and devised an offensive strategy to keep the company’s product top of mind.
The Impact
With an offensive and digital-first marketing strategy, the brand continued to own the market, with awareness increasing 19x resulting in an eventual sale to a pharmaceutical powerhouse.
Point Lift in Ad Recall on Social
"Find a Provider" Conversion Rate
Reduction in Time to Close a Deal
Increase in Brand Favorability